“As NPT was confronted with the huge cost of digital television conversion, we were seeking ways to both expand our mission and our revenue base. Our board of directors quickly saw the potential in digital datacasting but also realized that we needed help to develop revenue-generating strategies for our digital spectrum that are in line with our public service mission.  

That's where SpectraRep came into the picture. NPT engaged them for their experience in technology planning, business modeling, and corporate and public sector market needs. SpectraRep is helping NPT identify the right opportunities, figure out the most advantageous business model, and make sure we're making the right technology decisions to better achieve our public service mission.”

Steve Bass, President, Nashville Public Television 
 

“I always say that there are plenty of companies out there capable of providing technology and equipment for use in datacasting; however, SpectraRep is one of the few that are focused on turning that technology into revenue generating solutions for the customers.”

Charlie Mrdjenovich, CEO, Logic Innovations 
 

“In Colorado, Spectrarep went to great lengths to make our datacasting demo a success! They understand station needs and the potential customer base for datacasting.” 

James Morgese, General Manager, Rocky Mountain Public Television

“By using digital television to provide local high-quality streaming Windows Media Video and a wireless last-mile solution, SpectraRep shows its innovation by providing local television stations with valuable additional revenue streams.”

Jonathan Usher, Director - Windows Digital Media Division, Microsoft 
 

“(They) did a superb job on a very demanding timeframe, gave us a fantastic final product and were available at all times during the project.”  

John Feore, Member, Dow Lohnes

“BIAfn's SpectraRep unit was instrumental in helping us develop a deeper understanding of the market dynamics and the key players in a number of countries. Their research and advisory services provided the foundation for our project in Europe and was a primary contributing factor in our decision to move forward with our implementation plan. In addition, SpectraRep identified the required strategic partners and helped us form the essential relationships. For this high stakes project, we viewed SpectraRep as an invaluable resource to us and part of our in-house team.”

 Brian Fujiwara, Business Development Manager, Smart Personal Objects Technology, Microsoft Corp.

“APTS applauds the quality work of SpectraRep in bringing creative and compelling datacasting solutions to public television stations throughout the nation. SpectraRep has worked closely with APTS and its member stations to conduct numerous demonstrations of the power of digital datacasting for public safety and other purposes. SpectraRep has been at the forefront in recognizing that DTV datacasting can immediately provide an effective, flexible and rapidly deployable means of communicating preparedness training, live video, incident response data and other information critical for homeland security coordination.”

 Lonna Thompson, VP/General Counsel, Association of Public Television Stations 

“The speed and quality of DTV streaming programs such as SpectraRep should be considered in your marketing plans. Review the different opportunities to communicate to your office locations and to your clients. Decide if you want to send audio and video by Internet, DTV, Cable, or other services. In different business cases, SpectraRep's DTV services are a better fit for companies who need to communicate by sending guaranteed high quality Broadcast quality audio or video enhanced content to an office, a university, or government agency. DTV can save significant bandwidth costs for companies that have large campuses. Spectra Rep's DTV is a secure wireless delivery system available wherever a TV signal can be received.” 

Peggy Miles, Intervox