SpectraRep and Prepared Response To Deliver Powerful Incident Management Solutions for Police, Fire and Emergency Personnel.

Firms will market a combined capability to deliver a powerful datacast-enabled tool for law enforcement, fire and emergency personnel to access mission critical information about virtually any structure at the touch of a button.

Chantilly, VA - December 7^th, 2004 - SpectraRep^® (www.spectrarep.com), a leading provider of solutions for the broadcast delivery of IP video, rich media and data over digital television and satellite, and Prepared Response, developer of critical infrastructure security applications for the public and private sector, today announced that they will integrate Prepared Response's Rapid Responder applications with SpectraRep's DTV datacast and satellite-based solutions.

As a result, the companies' mutual customers will be able to access a unique and powerful combination of emergency response database systems enhanced with ubiquitous broadband wireless coverage - getting vast quantities of data to emergency managers and first responders at headquarters and on-site in the field.

This milestone solution equips emergency response professionals with expanded power and flexibility in estimating and managing the consequences of a terrorist attack or a crisis event. It also maximizes their effectiveness during alert situations by enabling them to instantly communicate critical information to personnel across a wide geographic area. The companies will present the solution to federal, state, and local emergency response and regulatory agencies; utilities and other critical infrastructure; city and county public works departments; and educational institutions.

"We are extremely pleased to be working with Prepared Response," stated Rick Ducey, President of SpectraRep. "Together, side-by-side, we will transform the way government agencies and enterprises utilize our respective products."

"This alliance will enable our customers to leverage SpectraRep's wireless broadband data delivery for critical information. As a result of this partnership, our joint customers will realize a greater advantages with flexibility and reliability of date distribution across metro areas," stated Tom Brubaker, Prepared Response's Vice President of Sales.

Prepared Response's Rapid Responder is an interactive emergency response database system. It gives first responders directions to sites, staging areas and buildings, in addition to floor plans, site plans and both indoor and outdoor photos of each facility. It allows first responders to adequately prepare through pre-planning, actual response and recovery, providing the means to effect the highest level of organization and dissemination of all incident plans, site information and communication. For example, an incident commander and emergency communications managers can view critical site information en route to an emergency, access building safety plans specific to the crisis, create, manage and distribute incident plans.

SpectraRep is a leading provider of solutions for the broadcast delivery of IP video, rich media and data over digital television and satellite. Datacasting service uses digital television and satellite signals to beam information such as video and audio files to computers or portable data terminals. Advanced data applications such as streaming media, caching, and multicasting, can be accomplished more reliably, efficiently and cost-effectively using datacasting. SpectraRep provides corporate and government clients with a unique array of wireless content delivery options for communications, distance education, homeland security, training and other applications.

About SpectraRep^® ...  SpectraRep^® is a leading provider of solutions for the broadcast delivery of IP video, rich media and data over digital television and satellite. SpectraRep is working with broadcasters around the country to deploy wireless datacast broadband services and applications for all-hazards emergency notification, emergency management, first responder and education applications. SpectraRep® is a wholly owned subsidiary of BIA Financial Network (www.bia.com), a premier financial and management consulting firm serving the broadcasting, entertainment and telecommunications industries for over 20 years. For more information, call SpectraRep® at (703) 227-6960 or visit www.spectrarep.com. 

About Prespared Response, Inc. ...  Prepared Response develops and maintains critical infrastructure security applications for public and private sector use designed to help save lives and mitigate property damage. The Rapid Responder application allows emergency response personnel and others to act quickly, decisively, and safely during any facility-related emergency incident. The privately held company, headquartered in Seattle WA, was formed in September 2000. For more information, call Prepared Response at (206) 223-5544 or visit http://www.preparedresponse.com.

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