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About Us

About SpectraRep


SpectraRep is a Washington, DC- based technology company that has pioneered the development of a technology called “datacasting”. This is a technology that allows one to send encrypted content over television stations to targeted receivers and it became viable in early 2000 when television stations converted from analog to digital. SpectraRep’s management team recognized the potential early on to use this new broadcasting capability to develop and monetize non-broadcasting applications. Over the past two decades the company has developed and patented a broad range of software that includes: the ingest of video from a variety of sources into its dashboard, a mobile app for the streaming of live video from the field into its dashboard, dynamic content management of video, large files and audio content and the encryption and distribution of this IP content to an unlimited number of targeted receivers simultaneously through ingestion into television spectrum.

Broadcast television is a trustworthy communications medium that has an 80-year history of reliable service. Datacasting leverages the multi-billion-dollar broadcast television infrastructure investment, and infrastructure maintenance and upgrades that are funded under the existing broadcasting business models. Each television station serves a large geographic region, often reaching well beyond major metropolitan areas, from facilities designed to withstand natural disasters with redundant backup systems and staffed 24-7 by qualified engineers.  With television’s on-going transition to a new broadcast standard (“ATSC 3.0”), the potential for datacasting applications will be significantly expanded.

SpectraRep has established a relationship with America’s Public Television Stations (“APTS”) and many of its member stations to provide datacasting and technical support related to the ATSC 3.0 transition. The public television community consists of 350 stations and the vast majority of these stations are member of APTS. In over 20 states there are statewide public television networks. As shown in the following map, the public television stations reach approximately 97% of the population of the United States.

Public television stations have a mission to serve their local communities and receive their funding through government allocations and viewer donations. SpectraRep and its public safety and remote learning applications represent an opportunity for public television stations to enhance their service to their local community and secure additional funding from the government. The Company typically requests 1 Mbps of a station’s channel capacity, representing approximately 1/20th of their total current capacity. With ATSC 3.0, even more capacity will be available for datacasting.

Unlike data services available from wireless mobile broadband operators which are unicast (i.e., a separate connection to each receiver), datacasting content is broadcast to every receiver within the station’s broadcast footprint.  Datacasting can transmit any kind of digital content – alert messages, images, audio, computer files, and even video.  Datacasting content can be encrypted and targeted to specific intended receivers of the content, or permissioned to allow receipt by all users.

Unlike existing public safety and broadband networks, which focus on voice, the SpectraRep network is data-centric, allowing for distribution of video and other bandwidth intensive content. The primary advantages of this approach are many, including:

  • the spectrum is not pre-emptible by the public or any other users,
  • it represents an alternative communications path to the existing cellular system which cannot easily handle large files and video and provides redundancy in times of emergency when the cellular systems become over-taxed and do not function;
  • it improves interoperability and the ability to share critical files and videos between agencies and metropolitan regions.
  • utilizing unused spectrum capacity, it does not interfere with the existing broadcasting service and is covertly sent to authorized computers within the large coverage area of the station,
  • communications can be targeted and encrypted allowing reception by selected individuals or groups, and
  • it utilizes existing operating infrastructure thereby minimizing capital expenditure requirements and the time to deploy.


  • Tennessee – Fully-funded state-wide system utilizing 7 full-power transmitters working with National Guard and now being expanded for remote learning
  • Las Vegas – School safety communications for over a decade and now being expanded to statewide network for remote learning
  • Houston – Multiple year service for police and fire as well as first responders
  • Grant County, WA – Uses our dashboard to view and share drone video
  • California – Deployed for earthquake alerting at 5 California stations, including all the major markets.
  • In process of building out a statewide network in South Carolina for remote learning
  • In process of building out a public safety solution in the US Virgin Islands with expansion planned for remote learning
  • Received grant to build out remote learning solution in Indiana.

DHS Science & Technology Pilot Projects

  • Shakeout Earthquake Preparedness in Knoxville, TN – The Tennessee National Guard held a training exercise to drill for response to a major earthquake that takes out power and commercial networks. Datacasting for data and amateur radio for voice were assumed to be the only operational wireless networks.
  • Earthquake Preparedness in Birmingham, AL – DHS S&T utilized datacasting in another earthquake preparedness exercise involving a sports stadium collapse. When other networks were compromised because of lack of power, infrastructure failure or congestion, datacasting would still be able to deliver video, files, alerts and other data.
  • School Safety in Ft. Wayne, IN – DHS S&T conducted a school shooter exercise in a rural part of Indiana outside of Ft. Wayne. LTE coverage was spotty, LMR did not work inside the school. We improved access to school security cameras and then delivering that and other response information to multiple responding agencies.
  • Public Facilities in Salt Lake City, UT – DHS S&T conducted an event in Salt Lake City oriented around improving information sharing between public buildings and responders. We worked with the sports stadium, convention center and a major shopping district to grant access to private video during emergencies.
  • Federal Law Enforcement Training Center Georgia – FLETC trains all of the federal law enforcement at every federal agency including TSA, CBP, ICE, ATF, US Marshalls, Air Marshalls and more. We worked with FLETC to improve access to video on base.


  • Winner of the International Association of Chiefs of Police 2010 Excellence in Technology Award
  • Winner of the 2015 Security Innovation Platinum Award (top award) at the Secured Cities Conference in Houston